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The problem with setting goals, with NFL linebacker Emmanuel Acho
ReThinking
What Do I Do Instead of Setting Goals?
"I just think goals are dumb, dude. Now it's a little hyperbolic and a little like big, sexy, catchy," he says. "So I want to be one of the most creative people the industry's ever seen. Can't fail." He adds: "Your objective should be subjective. It should be subject to people's interpretation"
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