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4min chapter
Marketer's toolkit 2025: Capitalising on the economic reset
The WARC Podcast
Navigating Economic Challenges with Strong Brand Strategy
This chapter highlights the critical role of brand strategy and equity in overcoming economic challenges. It stresses the need for marketers to integrate brand and performance marketing, emphasizing emotional connections with consumers as vital for sales success.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode