The Power of Science in Early Access Emails

This is an early access email that we sent for Cobby who did skinned their brand and they had a new product coming out. It's like this great little combo of connecting while also sharing that we have some science behind our brand. A guy kind of needs that mystery that I think gets people to engage and click. And then if you click on lock early access, it gets people to sign up for us to match the the first to know.