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David Siegel | The Most Important Decisions Every Business Owner Makes

The Unmistakable Creative Podcast

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Introduction

The goal is to be the realistic optimist, somehow, right? That's the he golden mean. The way you're going to accomplish that is through incremental small changes, ind small winds that'll keep adding up. And i'd rather have an 80 % certainty of getting no this 20 % improvement than half a % chance of getting no a 200% improvement. So my philosophy generally is, be ambitious on what you want to accomplish, but understand it will take time.

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