4min chapter

Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

139: What Great Prospecting Outreach Looks Like With Doug Landis

Make It Happen Mondays - B2B Sales Talk with John Barrows

CHAPTER

How to Build Your Brand Without Experience?

"I couldn't sell a billion dollar deal if it fucking punched me in the face. Like I've never had that experience," he says. "If you're an SDR 22 year old kid, don't reach out to see tweets." In order to build empathy with people who are not your peers, put yourself in their shoes and understand how they make money or lack of business acumen,. He adds: "A lot of people are terrible at having conversations about great business acumen"

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