1461 | Dan Kennedy: “There’s Ability to Buy and Willingness to Buy.”
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Price Is an Easy Way to Get Out of the Whole Discussion
Price is an easy way to get out of the whole discussion. Ordinarily in most categories, it's only about ten % to no more than 20%. Admittedly, as we do this, we're not yet into what i call the emerging new economy. We're in transition. And the transition is a little ugly and painful and nasty, right? More for some people than others. But so is it a more sensitive sure so.
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