Paid Is Still Not Our Competency

Right now we've got one person on our team managing an agency that's helping out, okay, and across search and and paid social. We're probably going to change that going forward just because spend is high. The secret sauce to do it is like, if you have a content organization, let's say for the dinnerware company, for example, there that you have a production studio. So you don't really need an agency to run creative testing as much. But yeah, right now it's agency.