Adspend with Ash Melwani and Rabah Rahil cover image

Buckle up! 2023 is going to be a wild year of ad buying. Tony Christensen

Adspend with Ash Melwani and Rabah Rahil

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Facebook CPAs

"We've like tested so much and we just can't crack it anymore," he said. "If you get something to win on Facebook there's actually like returns there versus if you get something hit on face or on tik tok." He added, "It just doesn't just doesn't have longevity yeah like Facebook you feel it you feel it over like time tik toK it's like tomorrow I'm dead like it's not".

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