gm from Decrypt cover image

gm: Token-Gated Merch and ALTS with Adidas's Erika Wykes-Sneyd

gm from Decrypt

00:00

The Three Stripes Community's Strategy for Hosting in Person Events

Adidas is planning in person events for people who are token holders or involved in the three stripes community. How do you choose where you're going to set these things up and you know what's the strategy like there? "We hate that word 'first' We have completely banned it from our marketing"

Play episode from 15:36
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app