Banking Transformed with Jim Marous cover image

Reaching Digital Maturity with Continuous Product Design

Banking Transformed with Jim Marous

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The Challenge of Customer Experience in Financial Institutions

The biggest task that these firms right now are faced with in trying to meet the expectations of the consumer. Every company is competing against the customer's last great digital experience. Think about it. When you had that great experience on amazon, don't you expect from your bank, from your insurer and so on? How do they deliver that?

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