Designed this way cover image

Pulak Bhatnagar | Graphic Design • Branding • UI Design • Business of Design

Designed this way

00:00

401 Reasons to Fall in Love With Delhi

The other book which I got chance to check out in person is the and that's 401 reasons book which the studio designed. The whole concept that we came up with was that we will come up with one reason for each room in the hotel so that when a visitor checks into a room even if they are a regular visitor every time they check into a different room they will be greeted with a different reason to fall in love with Delhi. We actually came up with close to 600 I think and then we edited down a lot of them and it's amazing because when you think about a city from that perspective can you think of 600 reasons to love the city that you live in right?

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