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The Time Investment for a Book Is Usually Five Hours Plus
Morgan Housel: Even when a book is long, it's actually a very small portion of it that people remember. It reminds me of what if songs were actually five hours long, right? Like we, we wouldn't like songs, but because they're broken up into three minute increments, we're like, Oh, I can try this. And similar Twitter or articles give somebody the opportunity to try a type of writing in a way that exposes someone to the ideas.