The GrowthTLDR Podcast. Weekly Conversations on Business Growth. cover image

Building a 12 Month Growth Plan as CMO of a Fast-Growing Company with Paul Cowan of Freshbooks #EP174

The GrowthTLDR Podcast. Weekly Conversations on Business Growth.

CHAPTER

Performance Marketing

A great copywriter is worth their weight. And pick coin a theyr. O, smart heart, hard to find. The other thing that i think is relly important for sass companies, especially those who arepenike, have an opportunity to spend a lot on performance marketing. I really believe, like our team has really focused on even just improving, like our r s m copying and ad and making that much more tied to the brand.

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