Simple Hacks for Writing Copy that Converts, with Brittany McBean
The Art of Online Business
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What Do I Really Want to Say?
What do i disagree with with other people in my industry? That is a big one. And it's not about being supernegative and parring or trashing, but just like, what are other people saying that i am not down with? Just start doing something and see what feels really good. Get more narrow about how you help, how you like, the exact outcome that people get from start gat the solution they get from working with you. Your message is never the copy. The copy is your clients and your audiences words,. Their problems, their objections, their hesitations, the solutions they want, their goals, like that is the copy.
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