2min chapter

The Ground Up Show cover image

079 - Death to the Status Quo

The Ground Up Show

CHAPTER

What if We All Just Take a Breath Together?

I think a lot of times, especially when we're young and maybe sometimes with entrepreneurs and creators specifically, we have almost an ego to be like, I know what my audience wants. And this goes true for product designers. If you're making an app for somebody as much as it does for somebody who's making a film, a video or a company,. It's once you start to get some customers or an audience, it's taking a step back and being like, well, what are they reacting to? Because you can make so many assumptions about what these people might connect with or what this person might look like.

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