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Why CPA Ads are a Win-Win, Running a Podcast Like a Business, and More with Amanda McLoughlin

Sounds Profitable

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Do You Do Baked in or Dynamically Inserted Host Read Ads?

The majority of the multitude collective shows do baked in ads and a number of the ad clients that we support do dynamic. They're sold out pretty much on host read ads against their back catalog because every single month there are hundreds, if not thousands of people catching up on the show from the beginning. And it's really important for us as podcasters to provide our core audience in the making with a good on-ramp into our show.

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