College Students and Chips, The Future of Computing (and the Limits of Physics), Formula 1 and Apple
Sharp Tech with Ben Thompson
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Apple's Rumored Bid for Formula One Broadcasting Rights
The chapter discusses the rumors of Apple potentially making a giant bid on global broadcasting rights for Formula One, with a proposed deal worth $2 billion a year. It analyzes the challenges and benefits of Apple getting into the sport, including the cost of acquiring television rights and the potential global appeal of F1. The chapter also touches on the potential for Apple's Vision Pro to enhance the sports viewing experience in Formula 1.
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