18min chapter

Marketing Speak cover image

450. Silicon Valley Secrets for Scaling with Gokul Rajaram

Marketing Speak

CHAPTER

Implementing Programming Strategies in Marketing

The chapter delves into how strategies from programming, like pre and post-mortems, can benefit marketers by anticipating and addressing issues before and after project launches. It emphasizes honesty and continuous improvement through retrospectives. The importance of analyzing what worked, what didn't, and improving processes for future success is highlighted.

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