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Why does the PE firm care about your product roadmap?

Private Equity Funcast

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The Importance of Product Strategy Reviews

A lot of times the companies that are budgets are set, they're constrained. Sometimes as part of these conversations will uncover the fact that we could actually derive X amount more of revenue if we had these sooner. We don't do this with every sales person, and every marketing person, every engineer, because it's the cacophony of voices, right? So what we're trying to do is get to a reasonable, some representative of engineering, product management, or marketing of sales in the room.

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