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7min chapter
The Daily: Data and Targeting Strategies for 2025 | Nov 26, 2024
Behind the Numbers: an EMARKETER Podcast
Harnessing AI for Unified Data Insights
This chapter explores the integration of diverse data sources through identity mapping strategies, highlighting the role of generative AI in enhancing analytics and decision-making. The discussion covers advancements in contextual advertising and the implications for brand safety amidst evolving privacy concerns.
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Discover
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