Uncovering Customer Insights Using JTBD with Aggelos Mouzakitis
Better Done Than Perfect
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The Key to Growth Is in Retention
"The main metric that proves product market fit is retention," he says. "I'm always an ambassador and advocate of proof that you can retain before you start widely acquiring." If a company hasn't solved the problems, or if they haven't found solution to some obvious challenges, it might just be dropping more money on the table.
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