Conway & Longwell Pt. 2: Donald’s Psyche, J.D.’s Weirdness, and Kamala’s No-Huddle Veepstakes
Impolitic with John Heilemann
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Political Ads and Perceptions in Election Strategy
This chapter examines the impact of political advertisements, focusing on a notable ad featuring Kamala Harris and comparing it to an earlier campaign with Beyoncé. The discussion highlights the importance of targeting young voters and critiques the normalization of Donald Trump's behavior, proposing alternative strategies to address his electability. Additionally, the chapter explores the cognitive perceptions of Trump and Biden, shedding light on voters' contrasting views and the implications for campaign strategies.
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