5min chapter

The Frictionless Experience cover image

The Future of Customer Service: AI, Automation, and Empathy with Noopur Bakshi of Hewlett Packard Enterprise

The Frictionless Experience

CHAPTER

Navigating Travel Challenges and AI in Customer Service

This chapter discusses the personal challenges of airline travel, particularly flight cancellations, and examines the integration of artificial intelligence in customer service. It highlights the importance of balancing technology with human oversight while exploring the evolution of marketing in response to advancements in AI and automation.

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