10min chapter

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20Product: Sequoia's Product-Market Fit Framework | Why the Best Product People Actually Build Less Product | Metrics 101, Good vs Great Product Strategy and more with Vickie Peng, Product Partner @ Sequoia Capital

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Navigating Product-Market Fit Challenges

The chapter delves into the challenges faced by Instagram when trying to adapt a sophisticated ad platform for big advertisers to small businesses, emphasizing the importance of building products for specific customer needs. It discusses three customer mindsets, including the 'hair on fire' archetype where differentiation is key, and the 'hard fact' mindset where acceptance of inefficiencies poses obstacles. The conversation underscores the significance of understanding customer needs and perceptions to achieve product-market fit.

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