6 Figure Creative cover image

#281: The 4 Building Blocks of Turning Strangers Into Clients | The Lead Nurture Series

6 Figure Creative

00:00

Building Desire and Authority

In this chapter, the speaker discusses the first two building blocks of turning strangers into clients - building desire for the services and building authority or credibility. They explain how to increase the perceived value of the offer, show the transformation clients want, and establish expertise through nicheing down and demonstrating proof of expertise.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app