How to Target Your Ideal Customers Effectively

Demand capture could include retargeting people from your website getting intent data. And then prioritizing outbound against them just buying the core keywords and categories for G2 or Google search that your customers Would search when they're looking to buy you. That's basically one of the B2B Strategy today. Outbound based on intent data or MQL scores retargeting and Transactional like SEO SEO SEO affiliates, there's actually two other layers to this You have a What I call a dark social thought leadership strategy? Which would include live events a podcast Organic social media content in the form of video or text or things like that that could actually create website content and YouTube content as well.