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2min chapter
Securing Enterprise Deals Through Storytelling with Christian Banach
Live Better. Sell Better.
How to Create a Story That Engages
How do you create a story throughout this process that is engaging? You want to make sure you're talking about the problem. There are different elements that you might want to poke at, because there might not just be one problem. So maybe your first email touches upon one, the second email touches upon another.
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