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#556: How To Take Your Small Business To Multi-million Dollar Success with Donald Miller

The Amy Porterfield Show

CHAPTER

The Power of Clarifying Your Marketing

In his new book, "Building a Story Brand," David Frum explains how to build an effective brand. He says the key is clarifying your marketing message so that people understand what you offer and pull up their credit card. His clients include Calix, which went from 400 million customers to 1.4 billion in two years.

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