eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection cover image

Get More Engagement, Conversions, ROAS, And Revenue From Every New And Returning Visitor With Jan Soerensen Of Nosto

eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection

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Experience Optimization - Why Does It Matter for Brands to Day?

Nosti believes that experience optimization, why does it matter for brands to day. We feel it's kind of a scientific approach to just improving usability of a web site and also other channels. For us, it used to be just putting the right product, right time in the right place. Now, it's obviously also the right offerts, the right piece of content,. And jus making sure that we use all the signals that we process to make it more fun or enjoyable.

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