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Ep 304: 8 Figure Beauty Empire Trinny London's Epic Organic Content

DTC Podcast

CHAPTER

The Importance of Having a Passionate Community

The most extreme version of this is called the trinity tribe. There's over i think 120 000 people primarily women who are passionate about their products and fashion lifestyle. They're not just talking about our products but also fashion lifestyle lots of topics that sort of just shared interests it's the best gift we could ask for because they will always promote our products better than we would ever be able to. We don't get overly involved you know we have events with them we do different things with them where we can but it is really led by them and we take a back seat.

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