B2B Growth cover image

Scaling Mental Models, with Kyle Williams

B2B Growth

00:00

The Product Dos Versus the Product Actually Does

Marketing leaders often don't know what their ideal customer profile looks like. Sales and marketing teams have different feedback loops, which can lead to friction in the sales process. Augly has seen this issue play itself out with some of its most successful customers.

Play episode from 03:36
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app