Ins and Outs of Building a Successful Podcast Network | Andrew Sharp, Stratechery, Sharp Tech, Greatest of All Talk
"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition
Finding Your Niche in Podcasting
The chapter explores the process of selecting a podcast topic that balances personal interest with market appeal, using examples like antitrust law and masculinity. It delves into the challenges of preparation for episodes outside one's expertise and emphasizes the importance of creating a conversational atmosphere. Additionally, it discusses the planning and engagement strategies involved in producing a successful podcast show, reflecting on audience feedback and the impact of different formats on audience engagement.
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