"I am not in a position to complain because A, I've used Google every day from the minute it was available," he says. "Relevant ads are actually quite helpful to people and people often click on them." The number of ads we show on a page has been kept for several years 'and that hasn't changed' He asks: Is this our perception that's changed or is the reality changed? Are there more ads or ad related or more sponsored related results than there used to be?
It used to feel like magic. Now it can feel like a set of cheap tricks. Is the problem with Google — or with us?