[BEST OF] Take F*cking Risks: 3 Ways to Get Noticed
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast
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What Is the Main Selling Point?
We have an hour briefing, ten plates a week. And we won't work with a client unless they're prepared to allow us to assimilate all that information down into and i will do that with the clients. So our briefs are one page. In there there's ad a few questions that have to be answered. And then purposely force the brand to think down into ino one e edegration,. What is the aim? What is the number? On one sentence to write down. What is the what is the one selling pointn martin says.
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