Andy McCotter-Bicknell - Head of Competitive Intel, ClickUp - How to do competitive intelligence
The Growth Hub Podcast
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Competitive Intel Flywheel
competitive Intel is all about collaborating with other people within the company to understand, you know, what they're seeing specifically too. And so that's the second piece in making sure that you can deliver things that are going to actually bring value to their roles. And then beyond that delivering things that areGoing to create a differentiated perspective of your company in the minds of prospects and customers,. But that's really where I would start. There's a ton of different other free resources that are provided by other competitive Intel companies like crayon.co, Clue, Clue with a K, they have really awesome blogs on just building outYour competitive program.
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