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How to win the clash with existing business logic / Chris Ferguson / Episode #134

Service Design Show

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Are You Running Into These Double Binds?

There's a point where the ambition, the time and budget needs to meet the ambition of the project. This also comes back to that idealism which you discussed at ah. The servaty sin community might sometimes be quite purest about their approach. But i do think there are ways of working that are much more quick iterative,. That show evidence more quickly. So it's good to shake it. UFP, everyone mor what do you hope people will remember from this episode?

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