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Exploring The Art Of Messaging

The Duct Tape Marketing Podcast

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The Art of Messaging

I call myself an accidental marketer because I didn't know that I was going to end up in marketing. When I was a young boy in high school, I was the kid who used to annoy all of his friends by making my own handwritten newsletter and then forcing my friends to endure my newsletters. And so today I work as a marketer and I love it. So you're messaging, obviously, is a key part strategic element of marketing. But I'd love to hear your take on why you chose to call it the art of messaging.

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