In 19 we ran the ad. We wanted, like onceersuperable advertiser, you almost have a duty to do something the next year. So that's exactly what we'll do. And that thing, it blew. That one almost broke the website. Like that one i was on texa port calls as the supa. Was the actual offer. It was get three months free. I g ot 80 million followers like, will just do thatadand we looked at it, and we didn't see it either.
Aron North and his team are changing the way we think about wireless service – and advertising.
Aron is the CMO of Mint Mobile, a unique direct-to-consumer wireless company owned in part by Ryan Reynolds. Mint Mobile has distinguished itself for its high level of service, low prices and innovative marketing practices, and Aron has played a big role in helping the small firm disrupt telecom giants.
Aron joined host Robert Glazer on the Elevate Podcast to discuss how his partnership with Reynolds works, how Mint Mobile is changing the wireless industry, Super Bowl ads, and much more.
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