Introduction

Mitch Briggs, SEO Success Manager, and Betsy Koliba, Head of Customer Growth (both at Demandwell) join Dave G to talk about SEO today. 

They cover: 

• Content strategy holistically - how do blogging and SEO work together with other marketing content? 
• Choosing what topics to pursue
• Measuring the success of SEO in the B2B SaaS context
• The right way to use AI for SEO, and...
• The definition of a Hoosier...obviously ;)

Send guest pitches and ideas to hello@exitfive.com
Exit Five on LinkedIn: https://www.linkedin.com/company/exitfive/
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This episode is brought to you by Demandwell. Demandwell is the best SEO solution for B2B SaaS marketers. They’ve helped customers like Lessonly drive 40% of their revenue from organic search. And they helped Terminus make organic search their number one source of demos. Get your free keyword feasibility assessment today at demandwell.com/keywords.

Thanks to our 2023 presenting sponsors Demandwell, and Zapier.

Thanks to our friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.

• They give you unlimited podcast editing and strategy for your B2B podcast.
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