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Marketing Is a System, and We Attract That.
Marketing is a system. What we actually provide is clarity, control and confidence. Even though people don't come to us and say, i just don't have any confidence, we strike a real cord by talking about that because we help them. And this is one of the beautiful things, if you really crack this code of solving problems, is that sometimes they don't know your best prospects. Don't know what the problem is. They just have a feeling something's wrong. Now they want to listen to how we can solve them.