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#101: How “Authentic” Should You Be on Social Media?
Marketing Made Simple
How to Position Yourself on Social Media as a Guide While Being Authentic and Vulnerable
We know that authenticity and vulnerability is key for connection. But what if you are a business owner? Are you always vulnerable on social media? And that's a little bit of a tricky question. We want to give a few kind of what we would call maybe story brand tips or guidelines on how to position yourself on social media as a guide while still being authentic and vulnerable. It might even be why you're in business in the first place.
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