
#31: If The Shoe Fits, Sell It
That Will Never Work
I Love Your Messaging. It Really Does Make a Difference
Mark randolph: I loved a messaging during those six years when we were trying to make this happen. Urka, i'm rooting for you. The heart of my conversation with kenton was really about refining his approach to the consumer. It's hard to sell a product on the merit of its philanthropic impact alone. But if kenton can make some design changes to a shoe and combine tatwit some trendy marketing, i think he can get his commercial product booming.
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