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S3 Ep. 4 Gabriel Luna-Ostaseski – Showing the way with Web 3 Marketplaces: Braintrust

Boundaryless Conversations Podcast

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What Do You Leave Behind?

Tats: We went through a really extensive customer development process. And what we found was, like, people want access talent. They don't want to buy or custody crypto, right? And they don't want, like, install metamasqu to be able to hire a developer. That's just tat's too much friction for them to adopt a new platform. So we knew that we needed to build something that didn't require a bunch of behavior change on the enterprise side,. But enabled them to essentially use a decentralized network. For many of these companies, this is the first time that they’ve ever used a decentralized network - Nike and goldman sx are using it

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