Shifting Voter Demographics and Strategies

This chapter examines the changing demographics of the electorate, particularly the decline of blue-collar white voters in pivotal states like Michigan, Pennsylvania, and Wisconsin. It explores the strategies political candidates must adopt to engage diverse voter groups, including the significance of working-class white women and the rising influence of college-educated voters. The discussion also highlights the role of mid-sized cities and the impact of suburban shifts on electoral outcomes, all while considering the implications of voter dynamics as the next election approaches.