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Land of the Giants: Why Instagram Broke Its Square
Channels with Peter Kafka
Growth of Instagram Leads the Relationship Between Mark Zuckerburg and Kevan Sistram
Growth of instagram, seemingly a good thing, led the relationship between sistram and zuckerburg to sour. One example, links on face encouraged people to make instigram accounts. It was essentially millions of dollars in free marketing. But then facebook executives began to suspect that instagram was sucking engagement away from the blue ap. If enough people migrated over, it could meet an irreversible decline for face books user growth.
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