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Meta Aggregated Event Measurement, Harry Potter flop in the West, Admon apocalypse tests (#73)

two & a half gamers

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The Rise and Fall of the Harry Potter Mobile Game

The game launched in September 2021, it actually went super big and grows in first month. It's currently stabilized at something like one, one and a half million a month in Asian countries. The Chinese version is still doing something like 50k 60k a day or something. And the Western version is doing something like up to like 100k or 8k, 133k a year. So why did it not really work? Because we don't really want to bring here the successor bias where every game that we bring on the podcast makes she blows her money.

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