2min chapter

Business of Apps Podcast cover image

#143: User Acquisition Strategies from Fabulous app with Natalie Drozd, Marketing & UA Lead at Fabulous

Business of Apps Podcast

CHAPTER

How to Make Your Ad Creative Work for Different Platforms

When it comes to working with different UH channels, what is your rule of thumb? If you can't make things work on Google or Facebook, there's very little chance you will make something else work. You must master bigger players first before going into new channels. Second rule is past learning phase,. especially in iOS, because now well used to create a lot of pain for many people. When you are taking on a new channel, make sure your budget is enough for the system to train.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode