The Best One Yet cover image

🥒 “Peak Pickle Pop?” — Pickleball’s like crypto. TripActions’ business trip. Inflation’s celeb moment.

The Best One Yet

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Major League Pickleball Is Creating Its Own Economy

There are now get this 5 million registered players of pickleball in the United States that is up 39% since before the pandemic. Money is flowing in and it's flowing in from private and public markets. Major league pickleball just added four new expansion teams. Tom Brady, Kim Klysters but you also got LeBron James, Brene Brown, Gary V. Some of these are podcasters not too shabby.

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