I think it's about recognizing the utility in these platforms or methods. There is a lot you know being very aware of of not only their limitations but also their capacity to do damage as well and to create infighting. It's easier to invite than it is to focus on what really needs to be done like it's so simple to just go well I didn't like it when you said that right. You just see fights breaking out all over the internet every day between people that are aligned with each other. People are actually incentivized to be divisive because highly emotive content is what a cruise likes and shares which means they have more influence. Who's the most outrage who's the most offended

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