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Adding Diversity to Your Influencer Marketing - LaToya Shambo

The Agents of Change Digital Marketing Podcast

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How to Build a Better Relationship With the Diverse Influencers

The influenceor space, especially the diverse influence space, is growing so vast that there are so many amazing content creators. It's almost impossible to be in front of every creaike. However, if you do find that creators are tagging you and participating in your brand, and they they're showing your brand authentically to their audience,. start building relationships from theirs so you don't notice. And then pay attention to engagement from the current audience on the platform.

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